Social media platforms defy much of what we have traditionally learnt about marketing strategy. When it comes to social media content writing, it is a completely different game altogether. Crisp, effective and engaging write-ups might do the trick, but there’s much more to it than that. With social media content writing, it’s all about increasing the engagement rate of your followers, and attracting attention of a wider net of individuals and businesses. It’s about standing out and building e-relationships. That takes skillful, targeted content, and a large dose of good timing.